When shopping, Alan and I have made it a habit to check the regular price listed under the sale price. This allows us to know how good of deal we are really getting. Typically, it isn't that great. We have laughed many a time when the "sale" is a mere 2 -10 cents off the original price. However nothing compared to what we found today at Menards.
Behold. This is what not saving big money looks like: